Behind customer’s feedback there is a real, human customer… Have you ever contact them to either thank them for supporting you or resolve any misunderstandings?
The filtered data export feature of e-satisfaction gives an e-Business the chance to create and export customer e-mail lists, filtered by customer’s level of satisfaction throughout their customer experience. These lists are highly manageable and can be instantly imported into any e-mail marketing tool!
Practically, within less than 5 minutes you may identify which real customer is hidden behind each piece of feedback and the order id related to them. How an e-Business can use this information?
Having this valuable data at hand, an e-Business can activate:
- Humanized Marketing Automations for Happy Customers. Reward your happy customers by asking them to share their love about your e-Business, giving you the opportunity to extend your online funnel and increase awareness.
- Humanized Marketing Automations for Customer Recovery. Respond immediately to customer’s complaints or misunderstandings and impress your unhappy customers.
Click here to learn more about Humanized Marketing Automations that will help you leverage the power of your customers.
When acting immediately upon customer’s feedback, an e-Business has the chance to increase customer’s happiness and engagement by showing that customers are in the center of the e-Business and are treated with the care and attention they deserve.
Customer Satisfaction Segments is a valid tool for every marketer and an even more valued asset for e-Businesses that base their success in customer centric and online CRM strategies, based on customer satisfaction and deep understanding of their needs!
Understand your customers!